Monday, August 09, 2010

Office of the Press Secretary is now PCOO

President Benigno Aquino has two cabinet secretaries for his communications need.
Except of the news:

(Updated 3 p.m.) Malacañang finally issued Executive Order (EO) No. 4 formally creating the administration's communications team tasked to disseminate messages from President Benigno "Noynoy" Aquino III and receive feedback from the public.

EO No. 4 restructures the Office of the Press Secretary and renames it the Presidential Communications Operations Office (PCOO).

"There is a vital need to re-organize and effect functional changes within the Office of the Press Secretary and create an office to systematize, rationalize, and complement the existing structure to achieve a more efficient and systematic interaction between the people, the Office of the President, and the Executive Branch," according to EO 4.

The PCOO has two heads — former broadcaster Ricky Carandang and former Department of Transportation and Communications Undersecretary Sonny Coloma, both with Cabinet rank. Its tasks include developing guidelines on information dissemination and managing state-owned media entities for the Office of the President and the rest of the executive branch.

Coloma was designated the Presidential Communications Operations (PCO) head in charge of supervising state-owned media entities and disseminating information to private media companies.

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